GSPORT celebrates the addition of Ivan Basso to its team.
Announcing the addition of the legendary Italian rider, Ivan Basso, is a privilege for the team. With an impressive track record of victories in Grand Tours, Basso embodies the dedication and team spirit that characterize Gsport.
From his two victories in the Giro d'Italia to his wins in the Giro del Trentino and Tirreno-Adriatico, Ivan Basso has left an indelible mark on Italian cycling. Now, as part of the Gsport team, he will share his knowledge and vision to contribute to the development of apparel that combines performance and functionality.
"The unveiling of the video showcasing my collaboration with @gsport_apparel bears witness to a happy union of tradition, experience, and innovation. It's not just a tribute to my history and to cycling; it's more than that. It's a story that depicts a journey through time, where a wool jersey transforms into a super-technical jersey. The result of a sharp vision, where intuition and aesthetic sensitivity merge with creativity and entrepreneurial spirit," commented Basso.
"Ivan Basso joining our team is an exciting milestone for Gsport," commented Aitor and Fernando, CEOs of the brand. "His experience and passion are invaluable. Together, we're sure to have many enriching experiences for our cycling community."
In addition to collaborating with the rider, we will actively focus on supporting the teams that Ivan Basso manages as Team Manager, such as Polti Kometa in its professional, under-23, and junior categories.
Together, we are committed to fostering a passion for cycling, supporting athletes in their pursuit of excellence, and contributing to the continuous development of this exciting sport. We are excited about the opportunity to work alongside Ivan Basso and his teams, building a promising future for elite cycling and for all those who share our passion for the bicycle.
Laissez un commentaire